About me
Max Mitchell is a sports strategy and analytics professional with experience in college athletics, NIL, roster management, and sports technology. A graduate of Clemson University and Northwestern University’s Master of Sports Administration program, he currently works with Second Wind, where he supports strategy, research, and the development of AI-powered tools for college football operations and NIL decision-making. His academic research focuses on the NCAA transfer portal, NIL, player movement, and the evolving economics of college sports.
